Fast Food Industry - 2084 Words

Introduction The fast-food industry has been developing rapidly and has successfully penetrated majority of the markets globally, at the same time bringing about several significant changes in practices, work and employment relations. Fast-food restaurants are distinguished and characterized by their inexpensive food products prepared in a standardized method that is dispensed to their customers quickly and efficiently for takeaway or dine-in and are usually packaged without the provision of utensils. However, the rapid expansion and proliferation of the industry was not a smooth transition, instead, it has brought about several controversies and criticisms. Such growth and success has brought disadvantages to workers’ rights, wages and†¦show more content†¦This is when the pattern of the labour shift to the elderly, as by late 1990s, 40 per cent of all employees in McDonalds’ are elders consisting of housewives or retirees (Royle Towers, 2002) and partly because it was il legal for foreign workers to work in fast-food industry. True enough, for the case of United States, their labour workforce is made up of youth too, as shown in a 1994 study that almost 70 percent of fast-food workers were 20 years old or younger (Van Giezen, 1) and most of them have low expectations on their salary, employment benefit and sees their job as temporary (Leidner, 2002). Similar to Singapore, their labour workforce also consist of elderly as well as women with children employees that shares the same expectations as that of the youth employees. This is usually due to their preference for part-time job. Majority also proceed on to other better jobs as they perceive it to be a temporary one. Thus, we can see that United States have generally a younger labour force, due to the society’s general mindset that a fast-food job is a appropriate first job experience and the fact that there’s no requirement for skilled experienced employees, thus, displaying the s imilar traits in the age and type of labour force of the fast-food industry for both Singapore and United States. On the contrary, the labour workforce differs greatly between Singapore and Germany. As discussed inShow MoreRelatedFast Food And The Food Industry1642 Words   |  7 PagesThe majority of Americans enjoy fast food like bees enjoy their honey. Fast food is hard not to love due to families experiencing fast paced days, parents who work more than 20 hours a week, and having children with picky appetites can be rough. For most American families, it can be a challenge to not consider eating fast food more than once a week. The fast food industry has grown tremendously through the years. The one restaurant that is known all over the world for their golden arches and theirRead MoreFast Food Industry1506 Words   |  7 PagesTable of Contents: 1) Executive Summary †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦P.2 2) Industry Structure Analysis †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦P.2 3) Five Force Model †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.P.3 4) Comparative industry structure analyses †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.P.5 5) Critical Success Factors Now ...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦P.5 6) Critical Success Factors in Future...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦.P.7 7) Conclusion †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦P.8 6) Appendix †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..P.9 Executive Summary: Hong Kong is a city in which efficiency and speed areRead MoreThe Fast Food Industry Essay2085 Words   |  9 Pagesyears old, I got my first job at the most wonderful fast food restaurant ever, Cookout. This was not an ideal job for a 16-year-old. Most teens dream of their first job being in their favorite clothing store, or maybe even their favorite grocery store. I was that teen, but where I am from there are very limited options for 16 year olds so I had to just settle for a fast food restaurant. We have all heard these typical assumptions about fast food employees, they are all uneducated, they work too hardRead MoreFast Food And The Food Industry979 Words   |  4 Pagesyou see one of the fifty thousand fast food chains in the United States alone (Ransohoff). It might be easy to resist the cheap and easy deliciousness of a McDonald’s cheeseburger for a while, but then you have a long day and cooking seems too tedious for the amount of energy you actually have. Or you a re out with friends and the only food options are fast food. That is okay! Today, healthier food options are more accessible in and out of the fast food industry. In today’s world of technology andRead MoreFast Fashion On Fast Food Industry2279 Words   |  10 PagesSlow Fashion Fast fashion is a force that needs constant change from retailers; new garments and new trends cycle out as fast as a bi-weekly basis, putting pressure on the industry to sell fast and cheap to the consumer. However, with the news publishing more articles about the working conditions in factories, comparable to the Rana Plaza disaster in Bangladesh, and the run-off pollution these factories produce, the consumer is demanding more transparency in the supply chain. The introduction toRead MoreEssay on Fast Food Industry968 Words   |  4 Pagesworld has become so fast paced that everything is rushed. Almost every aspect of life has become industrialized. Food and the way it is prepared is no exception to this world that always appears to be in fast forward. The fast food industry has revolutionized how and what people eat. The public has begun to consume more fast food and the problem is that people do not know what they are eating. If the concept of a nutritious meal is thrown out th e window for the convenience of fast food then the healthRead MoreThe Fast Food Industry1246 Words   |  5 Pageschanged their spending habits in particular food. This has lead fast food joints to profits, proving that there is an upside to our low economy Todays industry faces high real-estate prices and highway strips teeming with fast-fooleries, there is now one restaurant for every 2,700 Americans, compared with one for every 7,000 in the late 1970s (Clark). Chains have been branching out into sports arenas, airports, hospitals, colleges, turnpike stops, mall food courts, kiosks, airline in-flight meal servicesRead MoreFast Food And The Kingdom Of The Fast Foods Industry1532 Words   |  7 Pagesof the fast food industry. Since White Castle, which was known as the first fast food chain in the United States, was established by Walter Anderson and Edgar Waldo â€Å"Billy† Ingram in 1921 (Kieler), other fast food chains also emerged such as McDonalds, Taco bell, Burger Ki ng, or Wendy’s after 1941 (Wilson). Among those various fast food chains, especially, McDonalds became the biggest fast food chain not only in the overall America but also all around the world (Wilson). Nowadays, fast food is servingRead MoreThe Effects Of Fast Food On The Food Industry2319 Words   |  10 Pagespresent themselves (What Causes Obesity, 2006). Advertisements in the fast food industry are persuading people to eat their greasy, fat, salty, unhealthy foods (McDonald’s Advertising Themes, 2013). In order for people to live a happy, healthy life, they must change their eating habits. However, fast food advertisements are contributing to what is making eating habits so hard to change, with their misleading advertising. Fast food is slowly but surely killing us, yet we hardly notice until it finallyRead MoreThe Fast Food Industry Essays1646 Words   |  7 PagesThe dagger of the people is always twisting and changing the fast food world. Fast food itself has always been changing due to social, economic, and health concerns. To begin I will cover the origins of fast food, followed by a brief discussion about McDonalds as well as Burger King. This will be accompanied by a brief discussion on Taco Bell, with our final subject covering healthier fast food options. The origins of the fast food death machine: The machines gears were forged by the company known

Regional Connectivity Free Essays

Though this reticular Issue has somehow reduced the limelight of proposed â€Å"Aslant Highway; but It Is something that represents even bigger prospect for Bangladesh as the road connecting 23 countries through proposed Asian Highway network. The proposed deep sea port is also opening up the prospect of connectivity as it might be accessible for whole region. Neighboring countries like Sardinia has created a deep sea port in recent times and so far it has been a success story. We will write a custom essay sample on Regional Connectivity or any similar topic only for you Order Now That might prompt Bangladesh to push this plan forward. By utilizing these opportunity eloquently Bangladesh might turn Into a hub of connectivity. But It’s a country that Is suffering to construct necessary infrastructure for the internal demand. In this situation if given access of connectivity then it will be worse and might cause a negative impact. So, the necessary infrastructure should be build before giving any such access. What is the ultimate benefit of connectivity? How one can resolve the issue of Sovereignty vs. Connectivity? Will the extended connectivity result In an expansion of drug trafficking and Illegal trade? These are some questions which ultimately come Into play. Many uses this Issues as an argument against connectivity. It is unlikely to enjoy benefit only through a policy. Especially when it comes about the question of issues like this one got to take all the aspects into consideration. Connectivity and development In this era of globalization the world is more connected then before. Day by day this connectivity is increasing more and more. Now a day it’s quite impossible for the states to take alienated policy. Today we see ideology is playing trivial role then It played before. Today International system Is moving on the three fast highways of globalization, liberalizing and vaporization In a unpopular world. Economic development seems to be the common goal of every nation. This commonality has made it possible for the states to become physically connected through the flow of – people and trade. That’s why the idea of â€Å"interconnected world† is getting more and more voice. Even States that have traditionally been sovereignty sensitive, at least in terms of Integrating themselves through roads, today, are trying to negotiate multilateral economic arrangements that Include transit and transportation across their national boundaries But this interconnectivity is not purely interconnected. As it’s the connectivity driven by interest so countries that have common interests or the egging which represents more opportunity are the one to be connected or willing to establish connectivity. As a result regional connectivity is becoming more fashionable. E is a perfect example. Following the success of E regional organizations and regional connectivity Is getting stronger. Also countries are more higher investment in public infrastructure brings invariably in its wake economic prosperity and improved quality of life. It’s also used as a remedy of eradicating inequality which has emerged as a threat of the present time. The improved transport facilities impact through faster mobility of labor, materials, and gods, in hat way reducing transport costs as well as saving time for further engagements. Transport cost is an important determinant of competitiveness, making an integrated and capable transport networks an essential element of the enabling environment for economic integration at any level. The provision of physical infrastructure in the form of an integrated transport network is essential, but not a major condition in itself for efficient and effective international movement. It is necessary to have adequate facilitation measures to address all the non-physical barriers so that goods, icicles and people can move freely across international borders. Bangladesh prospect as a hub of connectivity: Location and gee-spatial reality: Bangladesh is a country which is virtually â€Å"India locked†. So, the geographical point of view it apparently seems to be a disadvantage for her. But it has many geographical advantages. The access of Bay of Bengal , and through to the wider open seas and to the sea routes towards the strategically important regions such as East and Southeast Asia, on the one hand , and West Asia and the Middle East on the other. This geographical and location can be utilized by Bangladesh for her own benefit. That’s the reason why a deep sea port or the modernization of Chitchatting sea port can have a better prospect it can be both economically beneficiary and strategically an important point. Nepal, Bhutan and Afghanistan are landlocked countries in this region. Bangladesh can benefit tremendously through opening up transit and great opportunities for crossing from east to west and giving the land-locked neighbors access to the sea. But it’s not given proper attention like the issue related transit. As said earlier Bangladesh is virtually an â€Å"India locked† country; so it’s almost impossible o improve connectivity excluding India. It has massive territorial depth and the biggest democratic country. India over the years has made massive progress and it’s the regional super power. So, when we talk about the country that comes first is India. But India has some vulnerability that can be used in favor of Bangladesh. Bangladesh occupies an important strategic position for India. Slinger Corridor is the only access of the North Eastern state which separates Nepal from Bangladesh only by a few miles. During Indo-China war this situation became more eminent. This vulnerability is still present. Right now, anything produced in that region can’t be marketed in the rest of India, due to the distance from port (Kola). From past decade, India is becoming more dependent on foreign and private investments in growth picture. But, no company will want to invest in this remote corner of the Northeast, because of the logistical problems of Sevens Sisters linking in with the rest of India. So the only real economic future of Northeast lies in reopening its route through Bangladesh to its West and with Manner and South-East Asia to the East. For additional benefit, if they are allowed to use a Bangladesh port, the export oriented business can also come up in this region. The region is rich in energy resources, like natural gas and hydro-electricity. The economic progress in this region recent times has increased greatly and has become a real headache for the Indian government. It’s now creating a threat for national integrity. It’s obvious that the insurgency is not going to stop until a drastic economic development take place. But Indian government is finding it hard without the access of Bangladesh. Many in India perceived Bangladesh as an â€Å"economic bridge† between Indian’s north-eastern states and the rest of the country. For India, it makes extremely good economic sense to be able to use a corridor to its northeastern states. It would spare them constructing a long and tortuous road through hostile territory, infested with insurgents of many hues. It had been estimated – in the ‘ass – that construction of new tracks would cost RSI. 2 core per kilometer. It would cost many times more that amount now. For India, access through Bangladesh makes extremely good economic sense to be able to use a corridor to its northeastern states. India has to across Kim to passage its goods passengers from its mainland to its north-eastern dates, which is expensive time consuming as well as inefficient in economic sense. If Bangladesh allows transit, India will require to across only km to complete same job. The Chitchatting port can become a modern busy port like Singapore serving the SCARS countries and even China. Huge foreign investment may be attracted to Bangladesh and finally a throbbing service sector like banks, insurance, hotels, rest houses, petrol pumps etc. May develop around the Tarn’s continental roads and railways. There is an estimate of direct economic gain from transit fees. It ranges from 500 core take to 4,666 core take. The last but not the least, is the mutual transit. Bangladesh, in return, will get a much shorter route to China, which already is its second largest trading partner. Unfortunately, most of the trading nowadays takes place through sea-route. The cost of import increases, as well as Bangladesh goods loose competitiveness in Chinese market. If Bangladesh wants to access South Chinese underdeveloped market, they must go through India. This was a point of concern for the Chinese delegates during Gumming initiative in 1999, an initiative to link Chinese province of Yuan with Seven Sisters of India, Manner, Thailand and Bangladesh. Better Co-operations for Connectivity South Asia inherited an integrated transport infrastructure from the British. This was fractured not only by the partition of India but by its political aftermath. The transport network still continue to remain fragmented due to various historical, political and economic reasons which needs to be rebuilt within the context of greater political harmony in South Asia. The transport system of the main land countries of South Asia has developed only in a national context with little consideration given to cross border issues of compatibility, uniformity of standards in infrastructure and equipment design. It is felt that for socio-economic development if South Sais’s intra-regional trade is to grow rapidly, among others, this will require integration of the transport infrastructure of the region. This calls for cooperation in the strengthening of transportation, transit and connectivity across the region, including harmonistic of standards and simplification of customs procedures and other similar trade facilitation initiatives to minimize the non-physical trade barriers in support of investment in the transport infrastructure. The decisions of Islamabad SCARS operation in a number of areas including strengthening transport, transit and communication links/connectivity across the region. Recognizing the importance of transport integration in South Asia, SCARS initiated the SCARS Regional Multimode Transport Study (SORTS) with the main objective of enhancing multi-modal transport connectivity among SCARS member states, so as to promote intra-regional trade. Since then the issue of connectivity has been the highlighting issue in every SCARS summit. Though the countries of this region have many things in common and there re better prospect of development through the process of connectivity; but it’s the most poorly connected part of the world. For example – Bangladesh products constituted only 0. 5 percent (approximately) of total Indian imports. Indian’s informal and formal exports to Bangladesh stand at around $5 billion dollars while Bangladesh exports are about $ 358 million during the financial year of 2007-08. This shows the poor condition of connectivity. Also the imbalanced situation is eminent of trade between the small country (Bangladesh) and big country (India). As aid earlier Bangladesh has a territorial advantage and India is pushing hard for the access of transport from mainland India to North-East India. So, Bangladesh can use this opportunity to gain economical balance and also to resolve her unresolved issues. One of the main obstacles for regional connectivity is the hostile relation between India and Pakistan. This hostility has made the SCARS ineffective. They are the two big powers in this region. Both of them have nuclear weapon and plays important role in the world politics. Especially India is moving fast as a regional power and also as a world power. So no progress can be made without the improvement of these two nations. Though over the years little progress has been made, but we see a kind of rational approaches from both the parties in recent time. For example-After the recent Bomb attack in Bombay Indian unlike the previous incident did not blame Pakistan took cautious attitude . Pakistan on the other hand immediately after the attack expressed deep sympathy about the incident. Both the parties have expressed hope about continuing the ongoing peace process. This shows that they are serious about the issue and if in the future these co-operative environment progress then surely connectivity will increase in this region. Trading in transport connectivity with neighboring countries could reduce trade deficit. It is crucial to understand clearly that these transport connectivity will have no market elsewhere outside this sub-region and that these opportunities of trading in transport services may not continue long. It is also important for the sub-regional countries to recognize that no country other than Bangladesh can provide these transport connectivity and services. Issues to tackle: Politics of regional connectivity Though it’s an issue which is a part of foreign policy, closely interlinked with economic policy, but political relation can’t be separated from economic and foreign relation. It has been seen that in most case progression has been from close political relations to the deepening of economic relations. Political relationships that are not characterized by mistrust or suspicion allow first steps in economic relationship which would then expand and generate vigorous inter-state economic activities. But unfortunately this has not been the case with us. Our political culture is marked by tit India exploited by both the political parties as a political agenda. We see a lack of proper planning or commitment on the question of connectivity. All the major aspects such as-Asian Highway, Transit with china or even the Deep sea port there is clear distinction among the political parties and also among the people. Security The issue of security is closely linked with the issue of connectivity. The fear that connectivity will increase security threat is not without basic. The north eastern region of India is a war prone area. Here the most powerful Indian forces are failing to maintain stable situation. The threat of ALFA and Moist insurgency can poise real problem for us. Also in the region of Manner there are rebel forces fighting against the Junta government. Also the religious extremist groups may misuse the connectivity. So, the security threat should be taken into consideration. Lack of infrastructure The road and ports of Bangladesh could get overcrowded, thus resulting in poor efficiency in domestic industries. Keeping in view the benefits, it seems the above mentioned risks are too small, from economic perspective. But, a country is not made up of its economy only; it has its political, ideological and popular faces also. To sum up the whole condition, Bangladesh currently does not allow grater connectivity because of non-economic reasons. Lack of co-operation from Big Brother As we all know India at present stage has huge economic advantage with all the countries of this region. The reason that she is pushing hard for transit is mainly for her own stake. India doesn’t want to allow Bangladesh to have land route with Nepal and Bhutan which is purely for trade purpose, India shows the excuse that it goes against its territorial integrity, using the same logic Bangladesh cannot allow transit. The proposed Asian Highway route provides transit rights to India through Bangladesh because both the entry and exit are with India from Bangladesh. Bangladesh government is naturally concerned about it without reciprocal transit rights from India. It seems that this is a misplaced concern in view of the fact that at the Dacha SCARS Summit, Indian’s Prime Minister made it clear that India was agreeable to provide transit rights to SCARS countries. But India is not interested to progress over the issue. The Indian proposal is not a transit facility; it is a â€Å"corridor facility† which is internationally discouraged. As said earlier Bangladesh already has huge trade deficit with India. So allowing India the access on bilateral basic has little chance through which we can get benefited. There are many unresolved issues on which India over the years has shown little interest. The worst act was the Freak barrage. Bandstand’s trust in India was not honored properly. We are suffering from less supply of Ganges water than committed. BBS are killing Bangladesh without adequate reasons. Maritime boundaries need to be finalized, issues like Tailgate, demarcation of 6. Skims borders, stoppage of push-in, and Bangladesh-Nepal ND Bangladesh-Bhutan corridors can be solved without much difficulty. But in the process of connectivity mutual co-operation and trust is the key and it should be formulated through a win-win situation. Connectivity should be implemented in such a way so that all the parties can get the benefit. Conclusion: â€Å"Connectivity is the key’ a popular dialogue of the present time. Day by day world is getting smaller through the advancement of globalization and technological connectivity. Singapore is a perfect example of connectivity and progress. â€Å"Connectivity’ has worked as the key for them as key in real sense. The success story of E. IS is the perfect example of regional connectivity. This connectivity has been a trademark for the European countries. South-Asia is one of the poorest regions of the world. Being the part of world’s most poorly connected region, one can obviously say that there are prospects for development through connectivity. As Bangladesh has certain benefits and strategically constitutes an important position so the connectivity can provide greater opportunity for us. But creation of a win-win situation is what that can ensure better progress and ensures equal opportunity for all countries. How to cite Regional Connectivity, Papers

Entrepreneurial Development in Information Technology - Free Samples

Question: Discuss about the Entrepreneurial Development in Information Technology. Answer: Introduction This report will focus on analysing the habits provided by Stephen Covey in his book called 7 Habits: Becoming Highly Effective and evaluate them for my personal and professional life. The reflective paper will include real-life examples from my life to determine the requirement of implementing seven habits provided by Covey. The report will evaluate the ability of seven habits to improve my entrepreneur skills and determine how they can benefit me in my business. As per Driggers (2012), personality and character are two distinct concepts; the primary difference is that personality defines as the traits and qualities that are present in a person since his/her birth. A character of an individual defines his/her morals and beliefs that describe how such person treat or behave with another individual or himself (Roback, 2013). Personality describes as outside features whereas a character defines a persons inner beliefs. Convey (1988) argued that character ethic provided the primary traits that are essential for success, he provided that personality ethic can be beneficial many times, but its impact is secondary. A strong character is a prior requirement for integrating personality ethic (Jost Jost, 2009). Paradigm defines the mental maps that are used by peoples to describe their world (Andrews, 2013). Covey defines paradigm shift as a change in approach or underlying assumptions of an individual that influenced his/her perception (John, Naumann Soto, 2008). I experienced paradigm when I decided to step out of my comfort zone and started living independently. This helps me realise the pleasures of traveling alone and doing my own work. I was always afraid of living and traveling alone and feel like people only do that because they did not have a choice, but after experiencing it by myself, I have grown respect for people who travel or live alone. The process is definitely not easy by it provide necessary experience and knowledge to a person that is worth the discomfort. Now I believe that everyone should live and travel alone once in life to gain experience and improve their character. Covey describes habits as a connection of desire, skill, and knowledge; it defines a routine of behaviour which is regularly repeated by an individual (Duhigg, 2012). The elements which are required to achieve and maintain a habit include being proactive, prioritising things, starting by thinking about the end, understand what is necessary to be understood, thinking win-win, sharpening the sword and synergizing (Covey, 1988). Between now and mid-November I would like to start being proactive by taking new initiatives and responding to newer challenges. P/PC Balance Covey (2013) defines effectiveness of a person based on seven habits which include prioritising things, starting with finishing in mind, being proactive, synergizing, finding what is necessary to be understood, shaping the saw and thinking win-win. These habits ensure effectiveness of a person in both personal and professional life. I believe that definition provided by Covey match my perception as well; I believe that effectiveness means being able to perform required tasks without hustling or being anxious because it requires effective time management and necessary skills. P/PC balance or production/production capability balance defines the balance required between the golden egg (production) and welfare of goose (production capability) which is difficult to determine (Vila, Thousand Nevin, 2008). The P/PC equation assists in determining the effectiveness of a production procedure. Many people believe that producing large quantity is key to effectiveness instead it is based on two factors product itself and the thing which produce it. For example, in my workplace, managers concentrate on enhancing the overall production (meeting targets) and neglect the production capacity (workers), which leads to higher stress in employees that reduced their productivity. Covey (1988) provided that rather than taking control over his/her life, a reactive person blames others for his/her behaviour or life decisions. They find an excuse and deeply influenced by the external factors. On the other hand, proactive peoples are aware of their external environment and made life choices according to them. They take fully control and responsibility for their behaviour and actions (Li, Liang Crant, 2010). They find a way to solve the problem rather than blaming other for their actions. For example, once I blamed my teacher for the poor marks I got in an exam. However, a proactive approach would be accepting my flaws for not properly preparing for the exam and taking actions to improve my result for next time. The circle of influences defines the things which we can control by our actions and the things we cannot control are included in the circle of concern (Rice, 2012). I have been a reactive individual in my entire life; however, now I understand the limitations of being a reactive person and the challenges faced by them. Now I would prefer to be a positive and proactive person in life. There are several steps taken by me in order to be proactive: Instead of blaming others, taking control of the situation Setting short and long-term goals to improving my knowledge and skills to improve them Creating my own opportunities rather than wait for them to appear Making calculated risks and conscious choices and taking full responsibility for their results Begin with the End in Mind Covey (2014) stated that in order to become effective in accomplishing set goals and targets a person is require understanding what is necessary to be achieved and work dedicatedly by devoting their energy and time to completing such objectives. Covey provides that keeping end goals in mind is significantly important otherwise external factors and circumstances create obstacles in achievement of such objectives (Philmore, 2008). While doing long terms projects, I tend to procrastinate a lot and my focus started to shift from my set goals, however, including Coveys principle can benefit me in life. For instance, it is difficult for me to maintain focus on long-term goals such as learning a new skill. After a while I get distracted by external factors but developing proper action plan can assist me in focusing on long-term goals, and it will assist me in accomplishing my targets. Connect With Being Entrepreneur At different times in my life, different things matter to me, for example, as a kid playing with friends were more important to, in school grades were most important, and as an grown-up peace in personal life. Currently, building and improving my academic knowledge is most important for me right now to ensure my future development. The habits provided by Covey will assist me in accomplishing my objectives. For example, being a proactive student will improve my time management, engagement in classes, and creative thinking. Starting my tasks with end result in mind will reduce my anxiety and procrastination. Prioritising essential tasks will help me achieve more in less time. Implementing win-win structure in life will improve my relationship with other peoples, along with understanding others perspective. Synergise will assist in generating new creative ideas for business and sharpening my saw will prepare me for harsh business environment. Therefore, all of these habits can assist me in being a successful and effective entrepreneur. Conclusion To conclude, every small afford made for progress matter in life. I accept my weaknesses and work on them to improve my life. My mission is to incorporate the habits provided by Stephen Covey in my life to improve the effectiveness of my business abilities. I believe that hard work pays off in the end and I will never stop working to improve my performance and achieve targets. The book written by Stephen Covey will help me in my journey to success, and I will recommend this book to every student to build their entrepreneur abilities. References Andrews, J. G. (2013). Seven ways that HetNets are a cellular paradigm shift.IEEE Communications Magazine,51(3), 136-144. Brownell, J. (2010). The Skills of Listening?Centered Communication.Listening and human communication in the 21st century, 141-157. Clark, M. J., MA, A. (2011). Your Emotional Bank Account. Covey, S. (1988). The 7 Habits of Highly Effective People. Free Press. Covey, S. R. (2013).The 8th habit: From effectiveness to greatness. Simon and Schuster. Covey, S. R. (2014).The 7 habits of highly effective families. St. Martin's Press. Driggers, R. G. (2012). Personality and Character.Optical Engineering,51(10), 100101-1. Duhigg, C. (2012).The power of habit: Why we do what we do in life and business(Vol. 34, No. 10). Random House. Dunning, J. (2013). 'Get in the Habit' by Being Proactive, Habit #1. [Online] Creative Dunning. Available at: https://creative-dunning.blogspot.in/2013/07/get-in-habit-by-being-proactive-habit-1.html [Accessed on 13/11/2017] Haimes, Y. Y. (2015).Risk modeling, assessment, and management. John Wiley Sons. Jost, J. T., Jost, L. J. (2009). Virtue ethics and the social psychology of character: Philosophical lessons from the personsituation debate.Journal of Research in Personality,43(2), 253-254. Li, N., Liang, J., Crant, J. M. (2010). The role of proactive personality in job satisfaction and organizational citizenship behavior: a relational perspective.Journal of applied psychology,95(2), 395. Phillmore, L. S. (2008).Review of Dissertations and theses from start to finish: Psychology and related fields(Vol. 49, No. 1, p. 74). Educational Publishing Foundation. Rice, D. F. 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